Industries

Inventory optimisation for perfume and luxury distribution

Selective distribution, luxury thresholds, launches and gift sets

Luxury and niche fragrance networks sell fewer units at higher value, with strict brand rules and launches that decide the year. IRIS applies luxury thresholds, forecasts launches on comparables and keeps gift sets and coffrets in their own logic.

Categories covered
  • Fragrance
  • Niche perfumery
  • Luxury skincare
  • Gift sets and coffrets
  • Travel retail
  • Selective distribution

Typical network

Points of sale
5 to 50
SKUs
1,000 to 10,000
Brands
3 to 20, selective
Channels
Boutiques, department stores, travel retail

Challenges we see in the sector

Low volume, high value

A stock-out on a 150-dollar flacon costs more than an overstock on a mascara; generic rules do not weigh this.

Launches decide the year

A launch with no history and a marketing calendar you do not control.

Gift sets and coffrets

Seasonal kits that combine references, start in November and must be sold out by January.

Brand rules

Minimum presentations, mandatory assortments, selective distribution agreements.

How IRIS answers

  • Luxury thresholds

    Service-level targets and safety stock rules weighted by value and brand tier.

  • Launch forecasting

    Comparable references, launch ramp and marketing calendar entered by the brand manager.

  • Seasonal collections

    Kits and coffrets forecast as their own references, with start and end dates and sell-out tracking.

  • Constraints respected

    Minimum presentations and mandatory assortments are applied in every proposal.

IRIS operation dashboard with forecast, order, inventory and sales alerts

A week with IRIS

  1. 1

    Monday: review

    Service level on best-sellers by boutique, launches without history, coffrets sell-through versus plan.

  2. 2

    Tuesday: validate

    Proposals weighted by value and brand tier, brand minimums applied, created in the ERP.

  3. 3

    Wednesday: launches

    Comparable references and the marketing calendar entered for next month's launch.

  4. 4

    Friday: measure

    Coffret sell-out, service level by tier and forecast accuracy for the brand review.

In the product

01

Operations dashboard

Anomalies ranked by business impact across forecasts, orders, inventory and sales.

Operations dashboard
02

Replenishment projection

Twelve-month purchase projection per brand for the budget review.

Replenishment projection

Results distributors target

96 %

service level targeted on best-sellers

Per launch

forecast on comparables

Sold out

coffrets tracked to the end of season

[TESTIMONIAL TO BE VALIDATED] Quote from the retail operations director of a luxury brand distributor, 22 stores, Morocco.

Questions from the sector

Ready to see your own numbers in IRIS?

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